Available at the Oculus NYC Online & In Store

We’re on a mission to show the world alcohol-free doesn’t mean pleasure-free.

After years spent in libraries, labs, bars and fields, we’ve created plant-based alternatives to alcohol that celebrate what you put into a drink, rather than what you take out. Created by a mix of plant scientists, world-class bartenders, hedonists, herbalists and artists, it’s probably why they feel, taste and do everything a little differently.

A new choice where there was none

Alcohol has long been the wingman of that connection; but in the age of self-driving cars, meat-free meat and missions to Mars, we felt it was high time there was a better way to feel good that didn’t ruin Monday, or mean settling for soda or spirit imitations, on a night out. 

Everything we do is about alchemy

Our drinks combine plants used for centuries in ceremonies and potions to stimulate the palate, mind and body. Alchemy is at the heart of everything we do; from the plants we combine in our drinks, to the blending of minds and different expertise of the people who make them.

We’re proudly creating happier, healthier ways to socialise through alcohol-free drinks that encourage shared ideas, experiences and encounters, and we’re very excited to see where that goes.

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