Alleyoop was created by women for women. In an era where you can snag a hot date – or a hot dog – on your phone, the beauty industry lives in the past. So we worked with a diverse group of over 200 women to help us identify what we all need to live our best on-the-go lives. With their knowledge and guidance, Alleyoop was born. But we’ll always be evolving.
Our products are thoughtfully designed to declutter your beauty routine to give you back time and space. That means each product either checks off at least two boxes on your to-do list or is compact and efficient, saving you counter space for that adorable succulent you’ve been eyeing or extra room in your purse for 4pm snacks.